Doris Dippold

Is government language aggravating frustrations over Covid-19 testing?

The recent furore over a lack of Covid-19 testing has been a timely reminder of the importance of language. The language used in communications messages can make or break their effectiveness with the general public: the messages can either rally enthusiasm or foment revolt – the latter of which we are currently seeing in the …

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Insights into working remotely and the issues of miscommunication

Communication is crucial within business, as it helps to foster a good working relationship between staff, which can improve morale and efficiency. It is also vital to communicate successfully in negotiations to ensure businesses achieve their goals. In today’s climate, with a large percentage of the UK’s population working from home due to Covid-19, Dr …

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